Kate Slater PR: How we work

Objectives and requirements are carefully discussed with the client, and written work, press releases and press statements are approved by all relevant parties before issue.

For campaigns and on-going PR work, a detailed forward planner will be provided according to the level and type of pr activity required. If advertising is also required, this will also be included in the planner so clients can see at a glance where and when they are being promoted.

We charge in two ways:

We can provide a fee for a specific project, such as a press release or a campaign.
We can charge an hourly or daily rate, which is billed as a flexible monthly retainer for clients who wish to secure an on-going PR service.

Evaluation

KSPR agrees clearly defined targets and objectives with clients so that the success of the service – whether it’s a single press release, a six month PR campaign, or a year’s full media and advertising campaign, can be easily monitored and evaluated to ensure key messages are communicated effectively.