Shopping boost for North Yorkshire towns

We’ve recently been working with the ultimate shop local champion, Shopappy.com who have launched their fabulous local business platforms in seven small Yorkshire towns: Northallerton, Thirsk, Harrogate, Scarborough, Pickering, Selby and Whitby

Within the first few days of launch, Kate Slater PR has secured valuable press coverage and publicity in numerous local publications and radio stations including: BBC York: Stray FM, Scarborough News, York Press, Planet Radio and Selby Times

ShopAppy provides a collective online shop window for every member town and village, encouraging customers to shop locally, browse and visit, book, or buy with easy click and collect after hours and home delivery. Here’s more information on this fantastic scheme.

Enter ShopAppy, an award-winning initiative and platform created to give small independent businesses an easy, effective way to operate and compete with online retail giants.  It was founded by long-time independent business champion, Dr Jackie Mulligan and is supported by VISA.

ShopAppy provides a collective online shop window for every member town and village, encouraging customers to shop locally, browse and visit, book, or buy with easy click and collect after hours and home delivery.

The platform is not just about shops. ShopAppy can help services, trades, B2B businesses, chefs, pop-ups, entertainers, and market stalls with bookings, click and collect, home delivery and can host virtual events to support local artists and producers to secure wider engagement.

ShopAppy is already established in 150 UK towns and growing rapidly. There are reports of sales increases of 82% in some member businesses (The Little Refill Shop, Seaham) The platform gives local businesses the tools to fight back with an effective and engaging online presence – increasing (digital) footfall and spend. It is quick and simple to use for both businesses and customers.

Although many people have turned to large online companies for shopping during the pandemic, it seems many UK consumers are now also keen to support their local businesses through the crisis too.  ShopAppy is now trying to make this much easier for local businesses and for shoppers.